It's pricing it right, presenting it well, and showing it to people who can actually buy. Terrae represents sellers with discretion, accuracy, and a single exclusive listing — no commodity portals' race to the bottom.
Most Portuguese sellers list with several agencies at once, and watch their property appear on the same portals, with similar photos, often at slightly different prices. After a while, buyers notice. The property starts to look tired before anyone has visited it. The price starts to drift down. The sale takes longer, for less.
An exclusive engagement with the right agency does the opposite. One curator, one narrative, one price. A controlled launch, a qualified buyer pool, a defended valuation. It's how serious assets are sold everywhere else in the world. It's how we sell here.
A five-step engagement, agreed in writing in the first meeting.
On-site visit, comparable analysis, an honest opinion of market value. No optimistic numbers to win the listing.
Professional photography, floorplans, video where it adds value. Listing copy that respects the buyer's intelligence.
Coordinated release across our private brief list, qualified buyer network and selected portals. No carpet-bombing.
Pre-qualified visitors only. Always accompanied by a Terrae consultant. Written feedback after each visit.
Offer negotiation, CPCV review with our legal team, accompaniment through to deed. Single point of contact throughout.
Two requests, both reasonable. Both protect the asset and the timeline.
Six months, renewable. Only Terrae markets the property during this period. We commit time, money and reputation to it; we ask exclusivity in return.
A property listed 15% above market spends 6+ months unsold; once stale, it tends to close 10% below market. Pricing right at launch protects the final number.

Mediation fees in Portugal are typically a percentage of the sale price plus VAT, payable at deed. Exact terms — percentage, marketing inclusions, exclusivity period — are agreed in the engagement letter at the first meeting, before any commitment.
We don't publish fee tables online. Every property is different and every engagement deserves a real conversation, not a price tag. Book a first call — it's free, no obligation.
An on-site valuation is the right first step. Twenty minutes on the phone first, then a visit if it makes sense.